OUR VOICEOVER GUY
VOICEOVER WORK

"My goal is to provide you with a unique solution to your Voiceover/communication needs.
A solution which will reflect the quality, culture, mission and goals of your organization."

-Ray Sierengowski

 

One thing people always ask when they find out I make my living as a professional voice talent: "Where have I heard you?" Well, there are MANY possible answers...but here are some of the main kinds of work I do:

Commercial Voiceovers
This is the work that reaches the largest number of people. From Mother's Day spots delivered barely above a whisper to hard-driving car dealer spots...they are everywhere.

Corporate Image Voiceovers
Every company has an image, and the wise ones (especially as they grow larger) spend a fair amount of time crafting that image. Whether it's their voice mail system, marketing videos, broadcast commercials or web audio, the image-crafters for a company (often an outside advertising agency) understand that audio is a big component. I've done a lot of this work for home-based web based businesses with a staff of one, all the way up to large companies such as the Kellogg Company.

Marketing Voiceovers
Companies have a product or service to sell. They create media materials in support of such sales for trade shows, sales calls, and sometimes even for broadcast. They build their case by stating the problem first, and then demonstrating how their product or service comes to the rescue.

Training Voiceovers
Whether training their own in-house staff, training their customers to use their products, or as part of an educational curriculum...more and more companies are finding that it's more cost-effective to create dynamic training materials online, via PowerPoint presentation or using other Computer-Based Training (CBT) technologies. I've done several OSHA training videos for foodservice providers.

On-Hold and Voice Mail
Thank you for calling, your call is important to us... you know the message. With the recent surge in outsourcing and home-based businesses, once of most significant challenges for companies with just a handful of employees is to "sound like the big boys". A professional voice can work wonders in this regard. And, of course, the "big boys" themselves need a quality voice for their systems as well. Additionally, most companies have learned to take advantage of the "dead time" while their clients wait on-hold to educate them about their products and services.

Web Audio
Whether it's a quick single-word title for navigation rollovers, reading a large page of text, an Ebay auction audio product description designed to enhance its legitimacy and appeal or a narration underneath a Flash presentation...web audio has really caught fire as broadband internet connections are becoming predominant in the market.

Audio Book Narration
For stories on CD (or MP3 download), I provide voices for book narration. Keeping your story the way you intended it to be read.

Character Voices
Animated characters are no longer exclusively for children...as anyone who uses Microsoft Word can attest (remember the little paper clip Help Wizard?) Characters help "humanize" difficult concepts and make them more memorable. And kids ARE definitely drawn to characters as well. I currently specialize in innocent and trustworthy to evil and sinister.

Radio Station Imaging
Radio and TV stations use "imaging" voices to help drive home their brand identity in your head. "You're listening to the Greatest Hits of the 70s, 80s & 90s 24 hours a day, 7 days a week...on the Fox 104.9FM".